Y&R, Colenso BBDO and Saatchi & Saatchi have won one Webby Award apiece at the Internet ‘Oscars’ – the Webby Awards in New York.
NZME spotlights women’s sport coverage
NZME is to kick off its Olympic Games coverage with the launch of She’s Got Game, a fortnightly video show highlighting the accomplishments of New Zealand’s female athletes.
New Research: Marketers should rethink agency relationships
Changing brand and agency roles are negatively impacting the customer experience and marketing’s ability to demonstrate tangible business results, according to a new study that highlights a need for marketers and agencies to transform roles and responsibilities to improve collaboration and business results.
oOh! signs more malls
oOh! New Zealand is to expand into eight more shopping centres on both the North Island and South Islands with its state-of-the-art digital signage.
Arrivals & Departures: Contagion Media expands
The numbers in the media department at Freemans Bay full-service agency Contagion have risen by two, with the promotion of Suzie Thompson and the hiring of Ryan Jordan as Joint Heads of Media.
#SMCAKL & Chill
Amar Trivedi reports from the latest Social Media Club Auckland event: Around 300 movers and shakers ditched their ‘binge watch of choice’ to learn about the changing entertainment landscape and the role of social media within it at SMCAKL on Wednesday.
Goodfolk explores our shared Anzac history for Māori TV
The blood spilled in war is something all of Aotearoa shares, regardless of our own personal histories. As the primary broadcaster of Anzac Day content each year, Māori Television wanted to get people thinking about that shared history, and Anzac Day’s relationship to their own lives. Creative agency Goodfolk answered the brief with a compelling short-form documentary, The Blood We Share.
Arrivals & Departures: Coke taps Neil Waka
Coca-Cola (NZ) Amatil has appointed former television frontman Neil Waka to lead its communications team as corporate affairs manager.
Deaf dancer in starring role for FCB
FCB New Zealand has tapped a profoundly deaf hip-hop dancer to star in a campaign the agency has launched to introduce Australia & NZ to Sony’s Sony new Extra Bass SRS-XB3 speakers.
US tech giant expands to NZ
New York-based ad effectiveness software supplier Tremor Video has acquired Australian-based TVN, a leading provider of programmatic video advertising solutions in the Asia-Pacific region. The NZ office will be run by vice-president Josh Ismin, who has relocated to Auckland. Joining him in NZ as general manager will be former TVNZ online sales manager Yael Milbank.
