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Len Potts exits (Updated)

Len Potts exits (Updated)

Len Potts, the creative genius behind some of New Zealand’s most successful ad campaigns, died peacefully at home last week after a short illness. He was 74. Read More

How B2B marketers socialise

How B2B marketers socialise

By Richard Spencer, CMO Isentia: Forget the Wall Street Journal, believe it or not social media is one of the most powerful tools for influence in business. It provides business leaders the... Read More

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