AUCKLAND, Today: More than 200 million people now call themselves content creators. Naturally, the advertising world has a few questions about how all this influence should actually work. The IAB Global Network... Read More
AUCKLAND, Today: Angela Spain is stepping into a bigger content brief at Omnicom Media New Zealand, taking on the newly elevated role of Chief Content Officer. The promotion recognises Spain’s contribution to... Read More
Burger King New Zealand has announced it is consolidating creative and media agencies under one roof. Y&R NZ had previously delivered BK’s media strategy, trading and implementation services. BK has now extended... Read More
Over 80 agency glitterati joined together at K Rd’s Thievery Productions on Wednesday night to celebrate the launch of a groundbreaking new book by New Zealander Sarah Ritchie, titled How to Wrestle... Read More
BP has re-selected WPP as its preferred partner to provide marketing communication services for its corporate, fuels and Castrol businesses globally. Read More
New nationwide GfK radio audience measurement figures relating to the 12-month period to 7th April 2018 have just been released. They show 636,600 New Zealanders or 15% of the population, are tuned... Read More
The new design and fitout of Maori TV Auckland HQ has been named a finalist in the 2018 Interior Awards. Also featuring as a finalist is a head-turning hi-octane showroom for Aston... Read More
For reasons known only to themselves, PR firm Sweeny Vesty has declined to allow M+AD to preview two new Whittaker’s chocolate tvcs due to hit the airwaves on Sunday. Read More
As the video medium continues to explode in popularity, Auckland-based hybrid creative Mardo El Noor – who describes himself as “a bespectacled, left-handed chai latte drinker” – is challenging norms by telling... Read More
Bauer Media and Long Haul Publications, publishers of Deals on Wheels/Farm Trader and New Zealand Trucking magazines respectively, have announced a joint venture deal they say will significantly change the commercial vehicle,... Read More