AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Stuff Fibre has launched New Zealand’s first national fibre only service, promising consumers a better, simpler internet experience with unlimited data, no fixed term contracts, simple billing and local customer service. Read More
Global performance marketing platform AdRoll, with over 25,000 clients worldwide, has released The Performance Marketer’s Guide to Instagram. Read More
Vodafone has announced changes to its mobile data plans, offering 50% more data on its latest On Account plans, $59.99 and above. Read More
A survey of leading Auckland marketers conducted by influencer marketing platform Populr and The Marketing Association, has found that 40% aren’t satisfied with the return on investment from social channels. Read More
Both the advertising industry and the public health sector agree that ‘unhealthy’ food should not be advertised to children. A key issue is defining ‘unhealthy’ and ‘healthy’. Read More
The 9th annual Battle of the Ad Bands kicks off tonight at the Kings Arms, with MC Mikey Havoc running the show. At press time this morning, CAANZ reports sales of 383... Read More
The CAANZ official Botab charity is once again The NZ Music Foundation. “They do great work with Kiwi music people experiencing distress and hardship and they make music projects possible all over... Read More
oOh!media has expanded its New Zealand retail centre advertising network with the signing of four contracts with leading retail property groups – Precinct Properties, Kiwi Property, Tinline Property Group and the Stride... Read More
Xbox New Zealand and TVNZ have linked to launch of TVNZ OnDemand for the Xbox One family. It’s available now as a free download from the Xbox Store, and the app offers... Read More
As New Zealand is celebrating Chinese language week – and one Kiwi's mandarin-language video series is reaching tens of thousands of Chinese speakers in China and New Zealand. Read More