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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
The call is out for entries to the 2016 New Zealand Direct Marketing Awards. Organised by the Marketing Association, the NZDM Awards have been running since 1986 recognising insight-driven marketing projects that... Read More
The Magazine Publishers Association had its annual gala awards in Auckland last night where New Zealand Geographic (Kowhai Media) took the award for the country’s best magazine for 2016. New Zealand Geographic... Read More
Five new faces on the executive board of Communication Agencies Association of New Zealand with elections this week, a week that also sees Simon Lendrum stepping down as president. Read More
Long-time radio host Murray Lindsay is moving on from his drive show on Coast. A statement from NZME this morning says Lindsay will finish with Coast at the end of the year,... Read More
Public relations experts are heaping praise on the way Samsung handled the global recall of its hugely anticipated Galaxy Note 7 smartphone. While the recall could be seen as embarrassing for the... Read More
Holden’s Australian marketers have looked overseas for more than just inspiration in trying to sell the brand to a nation that’s losing its car manufacturing industry. It’s a tough sell. With GM... Read More
Slingshot has a quirky new TVC promoting its fibre offering for the first time, having previously focused on promoting DSL products. The 30-second TVC highlights the growing demand for high-speed data in... Read More
Colmar Brunton and TNS New Zealand believe they can make big data work for clients like never before, following with an international award winning data expert returning to New Zealand. Following a... Read More
Australian digital marketing agency Shout Web Strategy wants business to start their Christmas planning now. Shout CEO, Michael Jenkins says it’s just prudent planning to get Christmas marketing sorted early. Read More
Apple has launched its new iPhone 7 and 7 Plus in San Francisco early this morning (NZ time). The biggest change for iphone fans is a new camera system, better sound and... Read More
