AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
A fresh approach to marketing, with the help of social media, has dragged young Australians back to horse racing. Read More
Orcon IRL is back with a line-up of media people and journalists doing a free round table talk session this Tuesday night. Read More
A commercial for the Audi R8 supercar has been banned from UK television – because it’s too exciting. The commercial doesn’t show much of the car itself. It concentrates mainly on the eye... Read More
Two New Zealand agencies make The Gunn Report’s list of famous campaigns from around the world – with the prediction of better things to come. Read More
Christchurch City Council has been quick to jump on the Pokemon Go craze. This week a Marketing Association blog urged kiwi business to piggy-back on the success of the game. Now we... Read More
A six-month-old commercial featuring swimmer, Michael Phelps has been the big hit of the Rio Olympics – and it doesn’t even mention The Games. Read More
Vizeum has been appointed by Red Bull for all media strategy, planning and buying duties across New Zealand following what they say was a competitive pitch. Read More
The NZ Police Running Man video has gone from viral hit to surprise award winner. Some of our best and brightest marketing and social media people gathered in Auckland last night for the... Read More
Campaign Asia-Pacific has announced entry is now open to Australian and New Zealand agencies for Agency Network of the Year awards. Read More
Palmerston North-based Screen Vistas have teamed up with E-ology to take advertising at their airport to the next level. E-ology are technology providers in the business of venue advertising, with access to... Read More