Mana magazine – published in-house since its inception in 1993 – has struck a licensing deal with NZ Geographic publisher Kowhai Media that will see the title undergo a major relaunch.
The first issue of Mana will come out on Monday 28 July. The move follows an undertaking from the title’s founder Derek Fox to restructure the business to better cope with current economic pressures.
Men’s Health Week has launched with a cheeky marketing campaign that was created by M&C Saatchi before it closed permanently in April.
After a full year of operation, the Clemenger Group has announced the official launch of a shopper marketing offering in the New Zealand market, Clemenger SHOP.
UK-based online ad service Warc is inviting Kiwi ad people to sit in on a complimentary Warc webinar dissecting the ASB Bank’s groundbreaking Like Loan social media campaign.
AWARD School, widely seen as the pre-eminent training programme for aspiring copywriters and art directors, returns to Auckland this year, and is now open to prospective students.
The Marketing Association has appointed Michael Pryor as its new CEO, replacing Sue McCarty, who left in February.
Sydney-based Multiscreen Media has announced an expansion into the New Zealand market with the appointment Ursula Mattar as local General Manager.
Facebook has today unveiled new ways for brand marketers to increase awareness, affinity and brand lift – in the form of expanded video ad capabilities and reach and frequency buying.
The Gunn Report has selected 20 TV commercials which they believe may win a Cannes Film Lion this year. The list includes two from New Zealand – NZTA Mistakes and NZTA Blazed (both out of Clemenger BBDO Wellington).
