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Colour therapy for Jockey’s ABs

Colour therapy for Jockey’s ABs

Jockey has engaged All Blacks and All Blacks Sevens stars to help launch its new winter All Colour campaign via Host Sydney and Parlour Creative. For the second year, the ABs will... Read More

Researcher closes NZ office

Researcher closes NZ office

In December, research company Roy Morgan closed the doors to its New Zealand offices on Auckland's Swanson Street and let three staff members go in the process, according to website Stop Press. Read More

New shop, new strategic partner

New shop, new strategic partner

Kiri Hannifin and Jo de Joux today announced the formation of Hannifin de Joux, an integrated public affairs and campaign consultancy that will form a strategic partnership with CrosbyITextor Group in New... Read More

2degrees stands out amid mediocrity

2degrees stands out amid mediocrity

Vodafone and Spark have a long way to go before their customers feel satisfied with their service, according to Consumer NZ’s latest internet service provider survey. Both rated below average in nearly... Read More

The dawn of marketing’s new golden age

The dawn of marketing’s new golden age

Marketers are boosting their precision, broadening their scope, moving more quickly, and telling better stories, write Jonathan Gordon and Jesko Perrey in global business title McKinsey Quarterly. Science has permeated marketing for... Read More

Film industry creatives set up TVC shop

Film industry creatives set up TVC shop

A new TVC production company has set up shop in K Rd. “We bring to the market two unique points of difference,” says co-founder/director Adam King. “We produce television commercials, brand content... Read More

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