AUSTRALIA, Today: Havas Play wants advertising to do more than sit there looking pretty. Its new iion partnership will help brands turn campaigns into playable experiences across ANZ and APAC. Havas Play... Read More
PARIS, Today: Your Volkswagen may be ageing gracefully. You, apparently, have to earn it. Maintaining a human now seems to require gym routines, LED masks, hyaluronic acid, serums, creams and enough “miracle”... Read More
The call is out for entries to the 2016 New Zealand Direct Marketing Awards. Organised by the Marketing Association, the NZDM Awards have been running since 1986 recognising insight-driven marketing projects that... Read More
The Magazine Publishers Association had its annual gala awards in Auckland last night where New Zealand Geographic (Kowhai Media) took the award for the country’s best magazine for 2016. New Zealand Geographic... Read More
Five new faces on the executive board of Communication Agencies Association of New Zealand with elections this week, a week that also sees Simon Lendrum stepping down as president. Read More
Long-time radio host Murray Lindsay is moving on from his drive show on Coast. A statement from NZME this morning says Lindsay will finish with Coast at the end of the year,... Read More
Public relations experts are heaping praise on the way Samsung handled the global recall of its hugely anticipated Galaxy Note 7 smartphone. While the recall could be seen as embarrassing for the... Read More
Holden’s Australian marketers have looked overseas for more than just inspiration in trying to sell the brand to a nation that’s losing its car manufacturing industry. It’s a tough sell. With GM... Read More
Slingshot has a quirky new TVC promoting its fibre offering for the first time, having previously focused on promoting DSL products. The 30-second TVC highlights the growing demand for high-speed data in... Read More
Colmar Brunton and TNS New Zealand believe they can make big data work for clients like never before, following with an international award winning data expert returning to New Zealand. Following a... Read More