AUCKLAND, Today: Gumboots might not be Rita Ora’s usual stage footwear, but the international music star is getting behind a distinctly Kiwi cause, lending her support to I Am Hope’s Gumboot Friday... Read More
AUCKLAND, Today: Buying a car, booking a holiday and choosing somewhere for dinner hardly follow the same script. Nielsen wants to show advertisers what happens between that first thought and the final... Read More
The CAANZ/AUT University Lab returns this year, with a two-day in-depth media course designed to better equip mid-level and senior marketers on how to achieve optimum return on investment for their media... Read More
Throughout 2014, CAANZ industry development manager Marlen Smith, with support from her “armed band” of industry experts – Y&R’s Nicky Greville, HCA’s Neil Cameron and CAANZ president Simon Lendrum – has been... Read More
Land Rover NZ – which as part of a global realignment signed with Y&R barely two months ago – has this week launched a radio campaign conceived and created by its former... Read More
Elegance, grace, poise and dignity are just a few of the many qualities that aren’t warranted at the annual CAANZ Flying Fish Battle of the Ad Bands. Read More
MSLGROUP, the flagship strategic communications and engagement consultancy of Publicis Groupe, and the largest brand and reputation advisory network in Asia and Europe, has announced an affiliation with indie NZ PR consultancy... Read More
MediaWorks has launched the ‘plus one’ version of FOUR on the Freeview and Sky platforms. The new channel is an exact duplicate of FOUR, broadcast an hour later, and is available on... Read More
Next year’s Axis Awards have been locked in for Thursday 12 March. “Save the date,” suggests CAANZ comms executive Nicky Monera. Read More
SenateSHJ is merging with PR Partners in Auckland, in a move that will create a powerful communications team and deepen the firm’s offering in Auckland, nationally and on both sides of the... Read More
Smartphone advertising outfit Snakk has appointed Al Oliver as its new NZ manager (Al Oliver), and Rachel Trafford to the new position of account manager. Read More
Saatchi’s new 60sec TVC for ASB promotes its GetWise initiative, which aims to educate youngsters on how to be smarter with money. Read More