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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Gumboots might not be Rita Ora’s usual stage footwear, but the international music star is getting behind a distinctly Kiwi cause, lending her support to I Am Hope’s Gumboot Friday... Read More
AUCKLAND, Today: Buying a car, booking a holiday and choosing somewhere for dinner hardly follow the same script. Nielsen wants to show advertisers what happens between that first thought and the final... Read More
Grey Lynn-based agency Union Digital has put the All Blacks onto Pump spring water bottles to promote a “Pumped Up” fan experience. Read More
South Australian ad agency Mihell & Lycos loves B2B. So much, they’ve devoted their entire business to it. On its website, M&L runs articles like The Disgusting Truth about Branding, and proudly... Read More
More FM Auckland has appointed Eleanor Cooley as Promotions Manager. She’s ex Auckland City Council, where she managed events around the Rugby World Cup, and worked on the Auckland Zoo and Trust... Read More
ComedyCentral’s Viacom commissioned Brandspank NZ to write and produce six fresh channel idents for Comedy Central New Zealand. Read More
[gap size="12px"]Phantom Billstickers began life as pure rock’n’roll. These guys recall the days when hiding from cops, and pasting rock band handbills directly over existing poster ads, was par for the course.... Read More
Telecom budget mobile brand Skinny has shot a smart animated TVC that illustrates graphically the brand’s many charms. Read More
Ford and JWT recruited a team of five Kiwi professional racing and rally drivers to shoot the new precision driving TVC to promote the five models in the Ford Focus range. Read More
Kiwis who are unhappy with the way New Zealand businesses treat them, prefer to complain on Facebook – and want something free in response to their complaint, according to new research out... Read More
In what is believed to be a world’s first, Ogilvy & Mather have placed an advertising message inside a music track. Read More
Outdoor Media Association member revenue continues to grow, with Q2 2014 reaching $16,724,325, up 0.7% on the corresponding period of the previous year. Read More
