Global adspend will grow 4.9% to reach US$545 billion in 2015, according to ZenithOptimedia’s new Advertising Expenditure Forecasts, released yesterday by ZO NZ. Read More

[gap size="10px"]MediaWorks has unveiled a new organisational structure – a plan that will not include Television ceo Paul Maher and Interactive ceo Siobhan McKenna, who are now leaving MediaWorks. “The changes set... Read More

Critically acclaimed online game Minecraft has again topped the list of Yahoo New Zealand’s top 10 most popular searches for 2014. Minecraft started from humble beginnings in 2009 to become one of... Read More

NZ/Australian online store Macpac has launched a new print and billboard campaign, shot in Queenstown by Melbourne agency The Reactor and Sydney photography company Hell Studios. No Kiwi creative input was sought,... Read More

WPP-owned JWT NZ has bought a majority stake in Wellington digital indie Heyday. Heyday's services include digital strategy, visual design, user experience design, content development, digital film, smartphone apps and web application... Read More

The NZ Marketing Association has begun advertising for a new-look board. “We’re looking for suitable candidates for the 2015/17 term,” says NZMA chair Debra Hall. Read More