AUCKLAND, Today: The entry call for the 2022 Axis Awards closes at 4pm tomorrow (Thursday 20 January. A deadline extension will run until Tuesday 25 at 4pm (with a modest late fee).
Five PR trends to watch in 2022
AUCKLAND, Today: Shortland St agency Wright Communications’ Nikki Wright has penned a “short and sweet blog/listicle” of five PR trends to watch in 2022.
Passion for publishing
AUCKLAND, Today: School Road Publishing has enlisted Lisa Hay as head of commercial. Hay was GM of Pumpt Agency, a boutique North Shore shop specialising in DM, flyer & catalogue design.
Fish&Clips signs top US comedy director
AUCKLAND, Today: US comedy director Andrew Laurich, currently a resident of Auckland, has joined the Fish&Clips New Zealand roster for commercial work in the antipodes.
Home Sweet Home
AUCKLAND, Today: Special, Finch and Blockhead have unveiled Contact Energy’s new brand platform – It’s Good to be Home, delivering the message that “‘home’ is the best place in the world – both our individual homes and our collective home of Aotearoa”.
Cresta climate change comp tackles humanity’s greatest challenge
LONDON, Monday: Cresta Awards ceo Lewis Blackwell has written personally to M+AD, seeking Kiwi entries for their new global Climate Challenge competition.
Talent Scout
AUCKLAND, Today: “Talent is the No 1 challenge right now,” writes TBWA\ NZ ceo Catherine Harris in a guest editorial in the NZ Herald last week. “We must attract not just the best people – but the best people for each particular culture and vision.
The poetry of capitalism
AUCKLAND, Sunday: “The reality is that if advertising didn’t work nobody would have bothered to invent it,” writes Herald on Sunday columnist Paul Catmur.
Spin Cycle
PARIS, Today: Takapuna indie Yarn was the only NZ agency to taste success at the Epica Creative Awards (despite the presence of M+AD ed David Gapes on the global jury of journalists!).
WARC Grand Prix for FCB, Silvers for MBM
LONDON, Today: FCB NZ has been awarded the Grand Prix for Best Use of Data, in the global WARC Awards. MBM NZ won two Silvers (in Best Use of Data and Effective Channel Integration).
