AUCKLAND, Today: “With Dentsu Media, and the newly launched Dentsu Creative hitting our shores over the past two weeks, we now have a go-to market brand for each of our capabilities, and an overarching go-to market brand for our group,” writes dentsu Aotearoa marketing manager James Bridgman – providing clarity over the Caps vs lower-case confusion surrounding the company’s branding.

AUCKLAND, Today: The 2022 Aotearoa Effie Awards have released full details of all categories and dates. The call for entries was announced in M+AD last week, with the Comms Council thanking sponsors TVNZ, oOh!media, NZME, TRB, Meta, Google, Cartology, Nielsen, Neuro-Insight, and NZStory.

PARIS, Today: The Epica Awards 2022 – the only global creative prize judged by journalists – is now open for entries, with a new Grand Prix and three new categories unveiled.

AUCKLAND, Today: Today’s M+AD story about dentsu becoming Dentsu has been removed at the request of the agency – despite the item being accurately reported.

AUCKLAND, Today: Two of New Zealand’s leading social marketing agencies have announced they are merging – Socialites has teamed up with Flying Tiger.

AUCKLAND, Today: “There are certainly signs things could become messy,” warns Damien Venutto in today’s Herald, about the RNZ/TVNZ merger (into Aotearoa New Zealand Public Media – ANZPM).

AUCKLAND, Yesterday: “The Russians have the whole apparatus of the state behind them, including their state media who have decades of experience in putting together propaganda,” wrote the Herald on Sunday’s Paul Catmur in a timely column about social media.

AUCKLAND, Today: Retail marketing agency Hyper has been appointed Mobil New Zealand’s promotional management agency and digital signage provider for their forecourt convenience store network. The partnership is the result of two independent RFPs.