Britomart-based Shine Advertising has won Genesis Energy after a three-way pitch against Colenso BBDO, Federation, and the incumbents, 99 & JustOne.
Demolition derby
The Comms Council (formerly CAANZ) and Flying Fish have released details of this year’s 10th annual Battle of the Ad Bands, fetchingly themed The Battle of the Decades. Band registrations open soon.
Student stories illuminate Only Otago
The University of Otago has launched its latest expression of Only Otago with a new campaign built around authentic student stories. Consistent with the 2016 work, the new campaign addresses one of the university’s core promises around an outstanding student experience.
The Magazine Bureau one-stop ad shop opens for business
Cooper Street Media’s Miles Gandy has launched The Magazine Bureau, which aims to offer a one-stop shop for advertisers across multiple titles.
NZME tackles our soaring teen suicide rate
The NZ Herald, supported by owner NZME’s full stable of radio brands, are combining forces to shine a light on a subject many people find too tough to talk about – New Zealand’s teen suicide rate, which is the highest in the developed world.
Goodoil’s Joel Kefali shoots Foxtel
NZ-born NSW-based production outfit Goodoil has shot a new spot for Foxtel Australia, which is rebranding to Foxtel Now, a “revamped and re-energised” internet-delivered subscription TV service.
Pandora NZ sales stars ‘very employable’
Auckland PR man Chris Henry, of 818, has confirmed to M+AD that music streaming site Pandora had a team of five based in NZ when the award-winning company shocked the market by pulling the plug in Australasia yesterday.
Three ways to invest in your customers through education
Written for M+AD by Mike Handes, director of customer success at Marketo: If I’ve learnt nothing else in my career, it’s that customers who are skilled at using your software are a low risk of switching to a competitive solution. This is the most obvious benefit of having educated customers, but there are also additional benefits. The individuals who have built a strong skill set around your software become your internal and external champions, and this can have a benefit to new business opportunities.
Park Road Post to host Kiwi film/ad students
Park Road Post Production, the facility behind The Lord of the Rings and Hobbit trilogies and countless award-winning commercials, is joining up with New Zealand’s film and digital industry training institutions to offer aspiring Kiwi filmmakers an advanced industry training programme.
Global radio stations eye free RNZ app
Vox Populi – the voice of the people – takes on a whole new meaning this week as the latest version of RNZ’s digital innovation VoxPop is launched.
