Category Archive

Samsung has a long tradition of mocking Apple’s new products – and there’s no way the Korean giant is going to let the iPhone X escape unscathed.

PHD New Zealand has matched the changing video habits of Heineken drinkers with what it calls “New Zealand’s first 100% connected television (CTV) ad campaign”.

Farmers has engaged FCB to focus on evolving their brand strategy, the initial manifestation of which will be a new brand TV ad for Christmas – the first of this style of advertising for the iconic Kiwi retailer.

Tip Top ice cream has launched a new creative platform, Good to Share, with a 30-second brand film, OOH and digital from Colenso BBDO.

As summer inches closer, many Kiwis are cutting the carbs to get their bodies beach-ready. With this in mind, DDB and Speight’s have teamed up to create a humorous new spot that every Kiwi bloke can relate to.

“Dear Ed,” writes an Aussie PR person of our acquaintance, “we crossed paths years ago when I was doing PR for Clemenger BBDO Melbourne and Biggsy was CEO – no doubt you’re back in touch with him now he’s back home!

To celebrate the launch and to support further fundraising efforts for the new Monash Children’s Hospital Imagination Appeal, DDB Melbourne’s creative team reached out to Cirkus in New Zealand to produce an animated short, demonstrating the power of a child’s imagination.

Simplot have teamed up with the BC&F Dentsu crew to put a fresh spin on their deliciously moreish, Birds Eye Golden Crunch chips.

Downtown Auckland shop WiTH Collective has launched an integrated data-driven campaign and brand relaunch for ASB’s credit card rewards programme, True Rewards.