Saatchi & Saatchi previewed a new Toyota NZ campaign on Sky last night, celebrating the car company’s commitment to motorsport and the development of New Zealand racing talent through the Toyota Racing Series (TRS).
Maaate!
Greg Page’s Kiwibank Indepen-dance – surely one of the weirdest ads of the year – is enjoying a good run at the top of the Top 10, back in November at No 1 again. But the big event in November was the return (again) of a mighty NZ classic – Kevin Denholm’s Mitre 10 Sandpit, created in 2008!
Catch of the day
Cadbury NZ – with a little help from their friends at TVNZ, Blacksand, Carat and Beat – has launched its 12-day Cadbury Catch Christmas Promotion, which aims to share the seasonal joy with Kiwis by giving them the opportunity to win Christmas presents for friends and family.
Dark Xmas tale
Hamburg agency Jung von Matt has created one of the most miserable – but ultimately heart-warming – ads this Xmas.
Oz as close as it gets
Little joy for NZ at New York financial advertising show, the Midas Awards. R/GA Sydney, however, won two golds for ANZ Bank’s Novak Djokovic TVC #RallyForGood, and MercerBell Sydney picked up one Gold for ASX FlexClear.
Saatchi re-energises the Hilux legend
Saatchi & Saatchi NZ has unveiled the latest Toyota Hilux campaign featuring a cast of anthropormorphic animals, riding high on an all-new Hilux. The agency calls the campaign A poetic Call of the Wild.
Republik launches hi-tech Britomart demo for Unitec Think.Do
The first phase of Republik’s re-positioning campaign for Unitec will officially launch this weekend with the Think.Do Experiment, conducted in Auckland’s Britomart.
Y&R’s Jaguar VR stunt packed a reality punch
The recent Big Boys Toys was the venue for a startling stunt, pulled off with aplomb by Y&R for Jaguar NZ. The idea was to tell participants they were taking part in a virtual reality stunt – but the reality was very different.
Getty shoots Zero Hunger
Getty Images Australasia has created a digital campaign themed around “we’re all connected” with a focus on outstanding Getty food production photos.
.99 & Fish bring back Magical Noel
With the festive season fast approaching, New Zealand’s favourite Santa lookalike is at it once more, in the latest instalment of New World’s Noel Christmas campaign, via retail agency specialists .99.