Colenso BBDO and the NZ Breast Cancer Foundation have completed their joint project to create a cream that helps women check themselves for lumps in the breast. The product is now on sale for $11.99 at Countdown, Pak’n’Save, New World, The Warehouse, and at skinfood.co.nz.
Clems does the business for NZ Post
NZ Post is looking to reassert its relevance in a new brand campaign from Clemenger BBDO that aims to motivate New Zealanders and New Zealand businesses to do more today with the help of NZ Post.
Saatchi’s possums claw their way to #1 (updated)
Just one month after Saatchi & Saatchi launched its new Toyota retail campaign, the risky choice of possum stars is already paying off with the viewing public, who have voted the ad straight to No 1 on debut.
No bugs in this bunny
Ogilvy & Mather’s My BP Story – a tale of how an ultra-cute lost rabbit found its way home to a little girl in Auckland – unashamedly plays the heartstrings card to very good effect, thanks in part to terrific direction from Scarfies’ director Robert Sarkies and an assured script from Richard Loseby’s writing team.
Dick Smith enlists an old mate
Dick Smith has tapped New Zealand’s most-loved butcher, Sir Peter Leitch, to spruik a nationwide marketing campaign that showcases ‘Mad’ deals on popular consumer technology products for Kiwis. The campaign goes to air today (Thursday).
Replace crap ads with the world’s best
D&AD has created a free web browser extension that blocks boring ads, and automatically replaces them with the best ads in the world.
Kaitaia Fire in the belly
Assignment Group has again enlisted Nigella Lawson to front Whittaker’s latest drive for world domination. This time around she’s shot four TVCs to promote the brand’s new artisan chocolate.
No Kiwis required
All Blacks superfan Tim returns to the screen for Mastercard this week in his 4th turn as Richie McCaw’s best mate.
Tough act to follow
Colenso BBDO and Finch have shot a new campaign for George Weston Foods’ new Tip Top Hi-Protein Bread.
