AUCKLAND, Today: Premixed drinks company Part Time Rangers have launched their new Brown Kiwi with a campaign from Pitchblack that rallies Ranger fans to support the national icon.
Social Studies
AUCKLAND, Today: Creative agency Crave have devised a social campaign to launch premium RTD brand Finery Cocktails. Creative director Hadleigh Averill said: “The creative takes a wry approach to Finery’s premium cocktails in a can, utilising a male and female character who are humorously OTT elitist.
TBWA’s Daffodils bloom
AUCKLAND, Today: The Cancer Society’s annual Daffodil Day fundraiser may have passed with Auckland street collections cancelled or scaled-back versions, but that doesn’t mean the need for funds has ceased.
Cut-price creativity (Updated)
AUCKLAND, Tuesday: Freemans Bay digital agency Central Station kept costs down for its new Cystic Fibrosis NZ campaign – with the judicious use of stock video, along with art & graphics created by the agency.
Special shoots Optus spot
AUCKLAND, Today: Special Group New Zealand has created a new film for a new branding campaign, It Starts With a Yes, for Aussie telecoms provider Optus.
Philandering Feline
AUCKLAND, Today: No-one knows the comings and goings of a street like your local NZ Post courier. So FCB has created Three Timing Trixie, a brand spot that tells the tale of a philandering feline getting around multiple homes to maximise her mealtimes.
