AUCKLAND, Today: Wellington & Auckland full-service indie BCG2 has created a new lifestyle campaign for specialised rural insurance company FMG.
Seen & Herd
MT MAUNGANUI, Today: BoP-based creative agency Wave has devised a new digital campaign for agricultural management tool OverseerFM, letting Kiwi farmers know they have choices when it comes to managing sustainable impact.
Divine Intervention (Updated)
AUCKLAND, Monday: Pitchblack’s latest campaign for the Almighty healthy-drinks brand literally sings the praises of its new Sparkling Water range, for both its low sugar content and its sustainable packaging.
Quintessentially Kiwi
AUCKLAND, Today: Newton-based ad agency Motion Sickness has launched a new education campaign for Netsafe, called Your News Bulletin.
Richer With Me
AUCKLAND, Friday: Parnell-based social media & content agency Culture has launched a campaign, Richer With Me, which implores citizens to use social media for good.
Brain Science
AUCKLAND, Tuesday: CBD-based behavioural agency NeuroSpot has tapped into the wonders of neuroscience to optimise the performance of Trustpower’s We’ve Got The Time campaign.
Chick Flicks
AUCKLAND, Tuesday: In February, Burger King and Pitchblack convinced the beef-loving town of Bulls to try the new plant-based Rebel Whopper. In the first six weeks after launch, sales were +87% above sales forecast and, with the burger selling out momentarily in some restaurants, it would become one of BK’s most successful launches.
Sydney-Ak combo for Visa
AUCKLAND, Today: 97 per cent of Kiwis say they will shop local and support small businesses as the country continues to band together in the wake of Covid-19.
Making Scents
AUCKLAND, Thursday: Just what does the internet smell like; spicy memes, thirst traps, salt bae, fake tan? To answer this most pressing of questions, promoting its broadband offering, 2degrees and TBWA have brought back Rhys Darby for one last mission.
Vape ads shot in-house before law change
AUCKLAND, Wednesday: The new campaign launched today for Kiwi-owned vape company Alt – including two tvcs and print ads – was produced entirely in-house.
