Unusual suspects

Editor TVCs Make a Comment

Two wildly unconvincing claims – based on actual AMI conversations with claimants – are the hook for the insurer’s new TV campaign out of Colenso BBDO. Simple line-drawn animation tells the stories, but the ads revert to real people for the sales pitch at the end.

Y&R and RAPP win in New York

Editor TVCs Make a Comment

NZ agencies have scored one Gold and a Silver at the Midas Awards in New York. Y&R took out a Gold Midas for The Co-Operative Bank The Record Profit in Use of Medium – TV & Cinema, while RAPP won a Silver Midas for Westpac Future Gazillionaire in Use of Discipline – Student.

Just Juice films hit the spot

Editor TVCs, News Make a Comment

Just Juice, Colenso BBDO and Assembly have just released four new short clips featuring characters from their main Just Juice brand ad. The films show 2D black & white versions of the characters against simple white backgrounds.

Moslems, Kiwis star in Aussie-made cricket spot

Editor TVCs 3 Comments

CHE Proximity Melbourne has launched a new campaign to celebrate the return of the ICC Cricket World Cup to Australia and New Zealand after 23 years. It’s not the usual rah-rah crud, either – this is a cracker spot, genuinely multicultural (including Moslems), and NZ features prominently.