Category Archive

At the centre of TSB’s major brand refresh – announced in M+AD yesterday – were a 90 second cinema spot and 60 second TVC, both called Changes, directed by Derin Seale and created by Special Group.

DDB surprised a Queenstown visitor with the drive of his life at BMW’s Alpine xDrive event, rewarding curiosity with a adrenalin-pumping winter driving experience.

The Warehouse has enlisted its creative and brand growth agency, DDB, to promote its change in retail strategy, announcing it will no longer have short-term discounts, instead offering low prices every day – one of the most significant changes in the company’s recent history.

There’s a fresh new look in toilet and facial tissues in supermarkets thanks to ABC Tissue and downtown Auckland creative agency Work Communications’ launch of Fresh, a new brand from the makers of Quilton and Earthcare.

Exposing the secret treasures that Tasmania has on offer as a destination state, Goodoil Films director Justin McMillan and Heckler editor Andrew Holmes teamed up to create a sumptuous and earthy brand film for Tourism Tasmania via Aussie agency Jim Jam.

DDB has launched ecostore’s first brand campaign, exploring the world of tomorrow through a poignant new spot. “The essence of ecostore’s new brand campaign is to create a world of good,” says ecostore marketing director Jemma Whiten. “A world where safe, sustainable, ethical products are the norm.”

Premium-portioned coffee brand Nespresso has released its newest advertising campaign in New Zealand, featuring the personal stories of three of its Colombian coffee farmers.

It’s not screening in New Zealand but we couldn’t resist sharing this beautiful Three Mobile Ireland spot, Marathon Man – directed by The Sweet Shop Kiwi director Mark Albiston for Dublin creative agency Boys & Girls.

TBWA Group New Zealand is showcasing the modern digital banking services of the ANZ bank with a new campaign targeting customers in their 20s and 30s.