AUCKLAND, Today: Auckland’s streets are getting a very noticeable splash of blue, thanks to a new moving media campaign from OMD New Zealand, TBWA New Zealand, 2degrees, and media-tech company SEEN.
IAB New Zealand explores creativity’s AI future
AUCKLAND, Today: IAB New Zealand’s latest AI series event brought industry leaders together in Auckland to dig into how AI is changing creative practice.
Arrivals & Departures: Dave Mullan joins StreetIQ as Sales Director
AUCKLAND, Today: StreetIQ has appointed Dave Mullan as Sales Director as the digital out-of-home platform continues expanding across Australia.
Rodney Wayne finds confidence in every look
AUCKLAND, Today: Rodney Wayne’s latest campaign is making the case that a salon visit is about much more than a new hairstyle, it’s also about lifting confidence.
FreshChoice turns City2Surf into a grocery run
AUCKLAND, Today: FreshChoice gave City2Surf runners a little extra reason to keep moving, turning the annual fun run into a one-of-a-kind grocery grab.
Thompson Spencer lands Griffin’s social account
AUCKLAND, Today: Thompson Spencer has been named social agency of record for Griffin’s, taking on organic social, influencer marketing and community management for the iconic Kiwi biscuit brand.
Arrivals & Departures: Palladium Insights expands ANZ bench with two senior appointments
AUCKLAND, Today: Palladium Insights has appointed two senior leaders as it ramps up growth across APAC and expands its international footprint into Australia.
SharkNinja turns retail media into results
AUCKLAND, Today: SharkNinja has delivered strong results through a fully integrated campaign across Noel Leeming’s retail media channels, lifting unit sales by 12 percent and driving gains across other key metrics.
Arrivals & Departures: Omnicom Oceania strengthens leadership team with two key appointments
SYDNEY, Today: Omnicom Oceania has added two senior leaders to its Executive Leadership Team as it continues refining its model and sharpening how it delivers for clients.
New campaign encourages Kiwis to rethink their power bill
AUCKLAND, Today: Billy has launched with a simple goal, helping New Zealanders compare power plans and providers for free to see whether they are actually getting the best deal.
