ASB issues creative RFP

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AUCKLAND, Today: ASB is seeking expressions of interest from brand, marketing and digital agencies, with a Request for Proposal (RFP) process for a range of creative services kicking off this morning.

Trial by Error

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AUCKLAND, Tuesday: Colenso has produced a new campaign for State Insurance, which studies Kiwis’ everyday mistakes around the home and in the car.

Goats just wanna have fun

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AUCKLAND, Today: K Rd creative indie The Goat Farm celebrates (belatedly) its 10th birthday with a party next month – and all “Friends of The Farm” are invited.

Creative Spark

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AUCKLAND, Today: Downtown design agency Dow Goodfolk has created a new look for Lion’s range of Mac’s seltzers. MD Annie Dow said: “We are always fizzing to work with Lion on new ranges, so were thrilled to help them to launch their new Mac’s seltzers – low sugar, clear beer-based bevvies with refreshing flavours.

Pump Action

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AUCKLAND, Monday: oOh! Studio has created and installed a high-impact special build along Queen St for Pump’s range of flavoured sparkling water.

Tool Time

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AUCKLAND, Monday: Customer insights agency Perceptive, and fintech startup Paymark have launched Ada, a new tool that offers insights into the way New Zealanders spend their money.

MediaWorks boosts commercial team

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AUCKLAND, Monday: MediaWorks has appointed Brad Gladding as head of insights. He has around 20 years’ experience in research and insights roles, and joins from Foodstuffs where he was head of customer insights & intelligence.