All marketing and advertising – including creative and media placement – for the new David Jones NZ flagship store in Wellington will be handled by in-house teams at the company’s head office in Sydney. There is, however, a PR shop on the ground in NZ.
AdRoll on film
Dear Ed,” writes Sophie Randall-Hughes, marketing executive at global ad platform AdRoll – “I wanted to share this great cartoon about AdRoll pulled together by The Foundation Capital.
CAANZ members get the discount
Semi Permanent Auckland – now just two weeks away – has added workshops, “conversations”, Q&A and poetry to its packed schedule for Friday & Saturday August 12-13.
Arrivals & Departures: Robber’s Dog signs US talent
Robber’s Dog Auckland has forged an Australasian representation deal with Calfornia-based director team Peter Livolsi & expat Aussie Martin Dix, who work together professionally as Peter Martin.
Nike taps NZ athletics star for Summer campaign
Kiwi Olympian Valerie Adams – now back to her best form – features in Nike’s Unimited Future campaign, released globally this week.
Ogilvy Vietnam owns up – returns two Lions
Ogilvy Vietnam has returned two awards recently won at Cannes Lions after determining that some elements of its Rhino Rescue Project campaign “did not run in-market as stated”.
Colenso ECD tapped for Korea
Colenso BBDO/Proximity ECD Wayne Pick will sit on the executive jury at the 19th Ad Stars Festival to be held in Busan, South Korea, from August 25-27.
Colenso focus on renters
An animated TVC is at the centre of the integrated campaign created for AMI by Colenso BBDO and Assembly promoting insurance to the rapidly rising numbers of Kiwis who rent – now and for longer periods. Maybe much longer.
Marketing Awards 2016 countdown
Just one month to go for the TVNZ NZ Marketing Awards – at the Langham Auckland on Thursday 1 September. Last year’s was a “sellout event” and the Marketing Association reckons you should get in ASAP.
Hipgroup and K9 take a bow-wow
DDB’s PR arm Mango has helped Christchurch-based K9 Natural dogfood – in partnership with Auckland premium restaurant company Hipgroup – to launch a new promotion labelled Bone Appetit.
