Droga5 Sydney to close

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Advertising agency Droga5, which is headquartered in New York, has announced today that it would be closing its Sydney office founded by David Droga, David (Nobby) Nobay, Sudeep Gohil and Marianne Bess in 2008.

NZ ads up and running

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Instagram announced today that any New Zealand advertiser, large or small, can now run ads. The platform will offer a new suite of features, including more action-oriented ad formats, landscape images and videos, and the ability to reach the right group, leveraging Facebook’s proven ad management technology. 

Spark PHD taps Edge DJs for Sleep Styling 2

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TRESemmé 365 Project (T365) returns this year “to inspire more New Zealand women to break their sleep-styling habits”, this time challenging two influential women to create a different hair look every day, for 40 days.

Pages gets a facelift

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Facebook has unveiled a host of Pages enhancements that aim to help businesses enhance their mobile presence and introduce new tools for better communication with customers. 

White in black

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Anchor has released a limited-edition run of four million numbered 2L all-black bottles “to help you enjoy a pint of Anchor goodness on game day”.

Why are most brands socially inept?

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iSentia’s Claire Waddington reckons most brands are socially inept. She wrote this piece for M+AD to point out the common mistakes marketers make online – and three simple changes brands can make straight away. 

Two Kiwi campaigns made Gunn’s hot list

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Two pieces of NZ work feature prominently in the latest Bullets From Gunn – a collection of 35 new mini-case histories that UK’s The Gunn Report says provide more evidence that creatively awarded work is also highly successful in the marketplace.