The Beached Az whale is did

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To launch World Oceans Day, DDB and Greenpeace created a new video ep of social media phenomenon The Beached Whale, revealing that the popular animated cetacean had died from eating too much “plistuc”.

Walk on the wild side

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Ogilvy & Mather has created a new print campaign for Forest & Bird that swings on the power of a humble $5 bill. It will run in The Listener, and other selected magazines.

A message from your anus

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Men’s Health Week launched yesterday amid a blast of publicity that included primetime coverage on TV, and stories in all major newspapers, radio stations and news websites. Seldom has the spotlight shone so brightly on men’s health issues.

Same waka, new crew

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Mana magazine – published in-house since its inception in 1993 – has struck a licensing deal with NZ Geographic publisher Kowhai Media that will see the title undergo a major relaunch. The first issue of Mana will come out on Monday 28 July. The move follows an undertaking from the title’s founder Derek Fox to restructure the business to better cope with current […]

AWARD School comes to Auckland

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AWARD School, widely seen as the pre-eminent training programme for aspiring copywriters and art directors, returns to Auckland this year, and is now open to prospective students.