TVNZ’s new digital-first offering ONE News Now went live this morning. ONE News Now is a purpose-built platform for multiple devices (PC, tablet, smartphone), delivering anywhere, anytime news with a focus on video content.
Arrivals & Departures: Goldstein man joins McCann Vietnam’s Chevvy team
Commonwealth//McCann, a division of McCann Worldgroup, has hired Ogilvy & Mather Vietnam CCO and Kiwi expat Todd McCracken as regional executive creative director for Commonwealth//McCann’s Asia Pacific operations, according to a report in Campaign Brief Australia.
Ogilvy wins $6m shoe retailer
Ogilvy has effectively confirmed rumours that the agency has won the $6 million Number One Shoes business without a pitch. “Unfortunately I’m not in a position to comment at this stage,” was all Ogilvy executive director Paul Manning was prepared to say when M+AD contacted him this morning.
BTL launches SnapShop rewards tool
Downtown Auckland indie agency BTL has launched SnapShop, a new marketing tool that allows shoppers to submit receipts for validation and receive purchase-based rewards via their mobile phones.
Australia & NZ’s 10 most shared virals
Sydney video ad tech company Unruly has crunched the numbers to come up with the 10 most shared viral video campaigns from Australia and New Zealand of all time – based on shares as opposed to views. Two NZ –Driving Dog and Mistakes – made the top 10, along with three Air NZ videos (two of them Hobbit-inspired safety films).
Marketing Awards finalists unveiled
The Marketing Association has announced its finalists for the 2015 TVNZ NZ Marketing Awards. With Round 1 judging complete, 116 entries make up list.
NZ ranked 12th in 2015 Lions tally
New Zealand, with a total of 20 Lions, finished last week’s Cannes Ad Festival ranked at #12 in the world.
Cool cats callup
MDS AdSchool has answered a global callup on behalf of its female Lions-winning creatives by sending their images and CVs to a new website set up by two UK female creatives.
Blacksand refreshes Kiwi of the Year
TVNZ has called for nominations for the 2016 New Zealander of the Year Awards, getting the message out via a refreshed visual identity, and a new TVC.
Uber-style personal concierge reaches NZ
A new service has opened which aims to make it easier for marketers to target and reach CBD workers with deliveries of product samples and activations. UrbanSherpa managing director Brian Dewill says the marketing applications for the service are wide ranging.
