Advertising & marketing virtuosos Duncan Shand, Peter Cullinane, and Sarah Sandoval front up to the Marketing Association’s Brainy Breakfast in Auckland on Thursday 23 July. The topic: Social Media.
UK bans ‘lewd’ Stones poster
The London Underground has rejected a Rolling Stones poster as “too lewd for commuters”. The Stones are having an exhibition at the Saatchi Gallery in London, and to advertise the gallery, the band created bright, colourful posters with the famous tongue and lips logo wagging from a women’s crotch.
Saatchi in out wide
Saatchi & Saatchi NZ has won a CLIO Sports Awards PR Bronze in New York for ASB Bank The Best Ball Boys in the World.
FCB unveils Stick Man x 2
FCB has shot two new TVCs for PAK’SAVE. Nothing new about the creative, however – these ads continue the long-running (18 uninterrupted months on the M+AD/Colmar Brunton TV Top 10), tried-and-true and very effective supermarket hero, Stick Man.
Saatchi names Aussie for global strategy role
David Hackworthy, the chief strategy officer at Fallon London, has been named Worldwide chief strategy officer of the Saatchi & Saatchi and Fallon networks.
Toybox shoots Japan’s Gapuchin
“We have just finished two months of animation on shots for a nutso commercial for Kirin in Japan,” writes Toybox Auckland producer Al McKay. “It was lots of fun and quite exhausting.”
50 Shades of Magic Mike (updated)
As part of today’s launch of the new Magic Mike XXL movie, FUSE and OMD ran an activation to support the nationwide campaign.
Facebook updates cost per click
Facebook has issued an update to how cost per click is measured, to help advertisers better understand how their ads perform against their objective.
Droga5: Has reality caught up with the hype?
“I’ll say this for Droga5,” writes Mumbrella’s Tim Burrowes. “Over the past seven years, no agency has built such a big reputation on so little sustained success.”
How to win the fight for the customer
Sydney-based Salesforce Asia Pacific product marketing chief Derek Laney is this morning hosting the New Zealand Future of Marketing event at Sky City. The topics include the local landscape and key trends playing out as well as the brands who are leading in building personalised customer relationships.
