Morgan Penn returns to MediaWorks: TRB content & communications project manager Morgan Penn is leaving to join MediaWorks in a role that will see her working in integration across the group, servicing agencies.
APAC – now the leading mobile region
The crew at We Are Social have released their weighty annual report into digital, covering 30 markets – and it gets better with each year, writes Big Mobile Group CCO/partner Graham Christie. He says they should be applauded on the hard work to stare down the enormity of the task, compile data, make sense of it all, and present it […]
CAANZ unveils the finalists
FCB Media, with 18 entries through, tops the list of Beacon Awards finalists, released yesterday by CAANZ. Next are SparkPHD with 17, OMD (14) and MBM (10).
NZME brings Hokonui folklore brand to Hawera
NZME Radio launches a new rural radio station – part of NZME’s Hokonui-branded rural radio network – in Hawera this Tuesday (April 7). The station’s arrival in town means Coast and NewstalkZB have moved to new frequencies.
Did you fool for this?
STIHL, with the assistance of a little creative power from DDB, brought Kiwis the same renowned quality and superior German engineering of their outdoor power equipment to the field of personal grooming with the STIHL Manscaper Kit – “the only kit you’ll need to cut, trim and prune your hairy man parts”. Or not.
Bertie the pig meets a happy ending
FCB have been named the ORCA winners for March – the agency’s second win in a row. The Tale of Bertie The Dancing Pig takes the listener on a happy journey – one that ends (very suddenly) on the dining table!
Arrivals & Departures
DDB appoints APAC chief innovation officer: DDB Group Asia Pacific has appointed Anthony J James (AJ) to the new position of chief innovation officer for the network.
Newspaper headline of the week
M+AD spotted this gem in the daily Northern Advocate while visiting Whangarei yesterday: Apprentice came, sawed, conquered – running over a Page 5 story about a winning local carpentry apprentice.
Hard road ahead for Saatchi’s friendly Toyota possums
Saatchi & Saatchi goes against the flow, and tries to show the ‘fun’ side of the possum menace in the agency’s latest TVC retail campaign for Toyota.
Snakk signs Aussie website portfolio
Australian publisher Conversant Media has signed an exclusive advertising sales partner agreement with Snakk Media division Represent Media to fill the mobile ad inventory on Conversant’s premium publishing titles. The deal follows a competitive pitch against un-named companies.