Hypermedia finally replaces outgoing GM: Instore ad shop Hypermedia recently appointed Belinda Freeman as ceo, replacing general manager Jonathan Symons, who left earlier in the year to become data & insights manager at TVNZ.
APNO launches multi-screen digital network
APN Outdoor has forged a deal with US-based software company Aerva to provide technical support for its expanding NZ digital billboard portfolio.
Steinlager taps NZ’s incredible 7 1/2-minute man
Steinlager Pure has unveiled a new campaign built around NZ’s world record-holding free diver William Trubridge. The campaign, which includes a TVC and posters, started yesterday.
Arrivals & Departures
Cannes Lions head of press & PR Amanda Benfell has left to join The Gunn Report: “I joined Cannes Lions in 1997, and having just completed my 18th Festival, it was a very difficult decision to leave such a great company which has been such a big part of my life,” she writes.
Seven great social media stuff-ups
Social Media may be the future of communication – a countless array of internet-based tools and platforms that increase and enhance the sharing of information. But some brands have found the immediacy of the platform somewhat unfortunate.
Mercury hands FCB the lot
Mercury Energy has appointed FCB to its media, creative, digital and direct business. The incumbents were Whybin\TBWA (above-the-line) and Chemistry Interaction (direct).
Y&R wins Sevens Wellington
Y&R Wellington has been appointed the creative agency for Sevens Wellington 2015 campaign, following a competitive tender process.
O&M’s Opo packed a punch
Ogilvy & Mather have again taken out the Newspaper Ad of the Month with their WWF Maui’s Dolphin ad. The judges all agreed it was a “good idea that packed a punch, with art direction that won’t get lost”.
Arrivals & Departures
Waitemata taps Scarfies man: Freemans Bay-based Waitemata Films has signed Rob Sarkies to its roster, and announced that the star director is now available for work.
MediaWorks ceo exits after 30 years
MediaWorks Group CEO Sussan Turner has resigned after 30 years with the company. She will leave in August, and has no immediate plans for her future – except a holiday.