Y&R NZ has released new details (and an in-depth credits list) on its widely publicised new Arnott’s campaign, an unlikely pairing of two renowned Kiwis – Zoë Bell and Steve Hansen – in an apocalypse themed, integrated campaign.
Local band rocks for rail safety
Clemenger BBDO | Touchcast has collaborated with rising Wellington band Drax Project to launch a poster campaign for KiwiRail and TrackSAFE NZ about the dangers of wearing headphones around railway level crossings.
This year’s theme: Respect
CAANZ has issued the official Axis Awards 2018 entry call – with a deadline of Tuesday 23 January – and sent the message out with a very flash GIF file (above).
Coast FM comes to Coromandel
NZME launches Tauranga station Coast, into the Coromandel on 97.9FM from Friday 1 December – just in time for summer.
Arrivals & Departures: Publicity changes at Sky TV
Sky TV has promoted senior publicist Leah Smith to publicity manager, product & digital content, focusing on SVOD service, NEON, as well as product initiatives.
Debuts for Sealord, Oceania, Air NZ
Compiled for M+AD by Colmar Brunton client executive Andy Strain: “A very similar Top 3 to last month,” he writes. “KFC jumps up to 2nd and pushed Spark out of the Top 3.”
QMS takes over Courtenay Place
QMS NZ has launched a new landmark digital billboard, affectionately known as ‘Courtenay Place’, in the heart of Wellington, at the intersection of Taranaki Street and Courtenay Place.
Arrivals & Departures: Suzie Lamborn exits, Val Morgan appoints Mediaworks veteran as new sales director
Val Morgan has announced the appointment of Matt Tremain as NZ cinema sales director, replacing Suzie Lamborn who has resigned.
Colenso creates China-focussed brandwork for Spark
Colenso BBDO has created new brand work for Spark, aimed at Chinese New Zealanders, featuring Spark staff from its Auckland-based OneWorld call centre, along with store staff.
Arrivals & Departures: The Warehouse imports Yahoo US marketer
The Warehouse Group has appointed Jonathan Waecker into a newly created role of chief marketing officer. Reporting to group ceo Nick Grayston, Waecker will oversee all the group’s marketing and communications activities, leading brand strategy and driving customer engagement for The Warehouse Group and its brands.
