2017 call for entries

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The Asia Pacific Effie Awards has released its call for entries for next year. The 2017 competition features 42 categories plus three new specialty categories: Branded Content, Programmatic, and Seasonal Marketing.

Powershop trumps Trump

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The new 15” and 30” content pieces feature toddlers saying Trump quotes. The footage abruptly pauses and a range of cheeky words replace Trump’s. The viewer is then challenged to trump Trump at the Powershop website.

IPA Gold for Clems & Dog

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Clemenger BBDO Wellington’s Mistakes campaign for the NZ Transport Agency has won Gold and the Tim Broadbent Prize for Best International Campaign at the IPA Effectiveness Awards in London. The IPA event rewards work that “that demonstrate marketing payback”.