NZME has launched driven.co.nz, a new website that brings all the publisher’s driver titles together in one place. NZME group commercial director Sandra King said the standalone site is in keeping with the company’s multi-platform strategy, and a powerful new quality environment for advertisers.
Five new spots make a debut
Specsavers, Pak n’ Save just keep on keeping on at the top, but this month’s chart features no fewer than five debuts – ICC Cricket World Cup (out of Melbourne), Barnes Catmur & Friends’ Heart Foundation spot, Trivago Berlin, Michael Hill’s big-budget Superbowl spot, and DDB’s Westpac Mr Tinfoil.
Happy hour
Colenso BBDO, which has been Tourism Fiji’s partner since 2013, has shot six new TVCs showcasing the islands, rebranding them as The Land Where Happiness Lives.
Val Morgan’s Kiwi Young Lions winners announced
Amy Multrus (Total Media) and Azriel Chan (OMD) last night took out the Media category of the NZ edition of the global Young Lions Competition , while Lennie Galloway and Thomas Gledhill from FCB won the Film category. Both teams win a trip to the Cannes Lions courtesy of Val Morgan.
Consumer VR arrives in NZ
The Kiwi team behind NZ’s brand new virtually reality studio Sensorium – the first of its kind in Australasia – ran the first demo of their high-quality 3D immersive VR tech capabilities past agency and film creatives in K Rd last night. Collaborating with Sensorium on the project was Kiwi rock band Shapeshifter.
OMD, FCB Media taste success in Singapore
OMD and FCB Media were the only NZ winners at last night’s Festival of Media Asia Pacific Awards held in Singapore.
Arrivals & Departures
FCB appoints new digital CD: FCB New Zealand has appointed Matt Barnes as a digital creative director – joining current digital CD Greg Wood to lead the agency’s team of digital producers and designers from April 8.
Young Lions Health taps 007 for jury service
Lions Health has announced that Unicef Goodwill Ambassador Sir Roger Moore – once known as James Bond 007 – will be joining the jury of industry leaders judging the Young Lions Health Award, a new competition for young creatives and marketers that aims to improve challenges facing health systems in low-income countries.
Urbis Designday packed powerful punch
Urbis Designday 2015 – held last Saturday & Sunday at 20 mind-blowing design outfits that pepper the Auckland city fringes – played out to around 1300 design tourists, mostly Kiwis who work in the sector.
Well-orchestrated collision of creativity
We live in a world full of creative ideas. It takes an eye for detail to spot them, and a love of design to enjoy and share them.