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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: From Nelson to some of the world's biggest brands, Shuttlerock has come a long way. Now the creative technology company is unveiling a fresh identity, new website and a powerful... Read More
AUCKLAND, Today: There's a lot more to buying a car than scrolling through listings, and Auto Trader New Zealand is looking to make the most of that journey with a new premium... Read More
APN Outdoor targets National Elite Screen network with the launch of Wellington’s first screen – on Aotea Quay. Read More
New Zealand interactive advertising revenue generated $800.65m for the full year in 2015 and $220m in Q4 of the calendar year, according to the latest report out of the IAB. Read More
Freemans Bay indie Contagion has won the Harmoney advertising account – across strategy, creative, social and media – after a fast three-way pitch. Read More
The Marketing Association has stepped outside its normal remit to mount a blistering attack on the Dick Smith receivers, who are reported to be mounting a fire sale of personal data to... Read More
Hot on the heels of Shirtcliffe & Co’s two golds at the NZDM awards, comes news the agency has been acquired by bcg2 – with their senior staff all integrating with the... Read More
BC&F Dentsu – formed in Auckland just this week when UK-based agency network Aegis Dentsu bought a majority stake in Barnes Catmur & Friends – has immediately repaid the investment with six... Read More
D&AD has released a teaser of the new brand identity for the D&AD Festival. “This,” says D&AD President (and Havas London ECD) “gives a glimpse of the fantastic work that is to... Read More
Parnell strategic & creative marketing communications shop The Business has hired Greg Antoine as account director. He was previously an AD at Ogilvy & Mather where he managed the Pernod Ricard New... Read More
Since taking up the NZ manager role at Asia/Europe analytics company Datalicious in April last year, Kasmira Sewpershad (ex OMD, Contagion, MediaWorks) has seen the business grow as she guides her team of... Read More
Six NZ campaigns from five agencies – Republik, DDB, Clemenger, OMD, and Barnes Catmur & Friends – have been selected by UK ad/media site Warc as among the 100 most effective marketing... Read More
