mediaR has made two new appointments to its team: The staff boost coincides with a number of new business wins (see mediaR warms up the Aussies on this page), says managing director Tony Richards.
New Zealanders’ shopping online anytime/anyplace on smartphones and tablets increased significantly last year, according to the latest Nielsen Online Retail Report, released this morning.
Hypermedia finally replaces outgoing GM: Instore ad shop Hypermedia recently appointed Belinda Freeman as ceo, replacing general manager Jonathan Symons, who left earlier in the year to become data & insights manager at TVNZ.
Steinlager Pure has unveiled a new campaign built around NZ’s world record-holding free diver William Trubridge. The campaign, which includes a TVC and posters, started yesterday.
Cannes Lions head of press & PR Amanda Benfell has left to join The Gunn Report: “I joined Cannes Lions in 1997, and having just completed my 18th Festival, it was a very difficult decision to leave such a great company which has been such a big part of my life,” she writes.
Social Media may be the future of communication – a countless array of internet-based tools and platforms that increase and enhance the sharing of information. But some brands have found the immediacy of the platform somewhat unfortunate.