AUSTRALIA, Today: Havas Play wants advertising to do more than sit there looking pretty. Its new iion partnership will help brands turn campaigns into playable experiences across ANZ and APAC. Havas Play... Read More
PARIS, Today: Your Volkswagen may be ageing gracefully. You, apparently, have to earn it. Maintaining a human now seems to require gym routines, LED masks, hyaluronic acid, serums, creams and enough “miracle”... Read More
Friends Electric from Barnes, Catmur & Friends Dentsu has taken back the coveted championship title for the one event on the advertising calendar that has nothing to do with advertising. Read More
McCann New York's virtual reality Field Trip to Mars campaign for aerospace group Lockheed Martin picked 19 Lions at Cannes this year, more than any other single piece of work. McCann’s brief... Read More
Stuff Fibre has launched New Zealand’s first national fibre only service, promising consumers a better, simpler internet experience with unlimited data, no fixed term contracts, simple billing and local customer service. Read More
Global performance marketing platform AdRoll, with over 25,000 clients worldwide, has released The Performance Marketer’s Guide to Instagram. Read More
Vodafone has announced changes to its mobile data plans, offering 50% more data on its latest On Account plans, $59.99 and above. Read More
A survey of leading Auckland marketers conducted by influencer marketing platform Populr and The Marketing Association, has found that 40% aren’t satisfied with the return on investment from social channels. Read More
Both the advertising industry and the public health sector agree that ‘unhealthy’ food should not be advertised to children. A key issue is defining ‘unhealthy’ and ‘healthy’. Read More
The 9th annual Battle of the Ad Bands kicks off tonight at the Kings Arms, with MC Mikey Havoc running the show. At press time this morning, CAANZ reports sales of 383... Read More