Colenso BBDO’s DB Brewtroleum campaign capped off its stellar year at the Effies at the Langham Auckland last night, taking out the Grand Effie as well as fistfuls of Gold/Silver/Bronze Effies.
Campaign Brief issues 2017 entry call
Australia-based Campaign Brief has issued its call for entries for its 2017 Australia & NZ Agency of the Year competitions, as well as the magazine’s annual Hot & Cold Creativity/Billings index.
NZ rises to ‘staggering’ 4th in global creative rankings, Colenso No 1 in APAC
Auckland is the fourth most creative city in the world, according to the latest Cannes Lions Global Creativity Report, a summary of which was released overnight, which described NZ’s dramatic rise as “staggering”. Asian-Pacific cities have also raised their rankings.
Kiwi kids’ TV viewing rises, TV ads outperform social media
Kiwi kids’ media consumption has increased over the past year, with their total spending power rising to $273 million annually, according to a Cartoon Network survey.
Grocers endorse tighter ASA codes on kids & food
The Advertising Standards Authority has recommended tighter restrictions in the Children’s Code for Advertising Food and the Code for Advertising to Children – and the findings have been endorsed by the NZ Food & Grocery Council.
Arrivals & Departures: Y&R Wellington taps Tim Huse for CD role, Andy Fackrell heads for LA
Y&R Wellington has appointed Tim Huse as creative director, working alongside Wellington managing director Tim Ellis.
Brewtroleum & McWhopper through in London
The undisputed reigning heavyweight champs of the NZ creative sector – Colenso BBDO’s Brewtroleum and Y&R’s Burger King’s McWhopper – are through to the finals of the Integration category on the London International Awards, announced overnight.
Mumbrella seeks NZ entries for new Asia Awards
Sydney-based marketing/media publisher Mumbrella has issued the call for entries for the debut of an expanded Asia Agency of the Year – including New Zealand – to run parallel to its Australian Agency of the Year Awards.
Marketing departments urged to hire awkward journos
A former Australian Financial Review senior writer reckons most marketing departments on both sides of the Tasman should hire more journalists – even if they would be an uneasy fit within the business.
NZ voted Oz’s most desirable holiday destination
A new survey by Roy Morgan Research Australia has found that 10.6% of Australians are planning an overseas holiday and 18% of those have plans to head to New Zealand – making a trip ‘across the ditch’ the most desirable destination for Aussie travellers.