Category Archive

US-based global creative gallery Adforum is the latest offshore site to cotton on to Ogilvy NZ’s brilliant NZ Police recruitment video Freeze, naming it one of the five best new ads this week.

Y&R has devised a cunning plan to promote Meadow Fresh’s new authentic Greek yoghurt – by enlisting an endorsement from somebody called “Gwyneth”, then leaving the star out of their ad.

The commercial’s title says it all: Made by Many is the tale of the Fonterra people and the animals that make and prepare our milk – the tanker drivers, tyre makers, the bottle filler-uppers, the bakers, the guys who build fridges, the dairy owners, the farmers and chief cheeses, “all working together, to keep things turning”.

Ogilvy has launched what it’s calling ‘The ‘World’s Most Entertaining Police Recruitment Video’for the NZ Police’s latest recruitment drive in a bid to attract hundreds of new cops to apply.

Freemans Bay indie Republik and client NZ King Salmon have partnered with Al Brown and his best mate Reg to launch their new Manuka range of King Salmon products.

Sydney-based Kiwi director Hamish Rothwell – a star on the roster at Goodoil Australia – has shot a new Christmas-flavoured spot for Australia-based discount supermarket chain Aldi.

Following a week of15sec teaser spots, FCB and Waxeye have released details of their new Pak’nSave Fridgemas campaign, starring Stickman.

Auckland brand development indie Lachlan McPherson & Friends has created a campaign for Rodney Wayne – perhaps NZ’s most awarded hair salon brand – to unveil the launch of the brand’s #devotedtoyou collection.

New World’s regular Christmas guest, Noel, returns to NZ screens this summer, starring in a new 60” TVC – the third annual instalment of this enduring Christmas campaign over the years.

Saatchi & Saatchi has launched a new brand campaign for KiwiPlates, encouraging Kiwis to embrace whatever they’re into and “own it” with a personalised plate.