We have a lot of time for Mike Hosking. He’s smart, witty, quick, hard-working, and often compulsive viewing. But his presentation of this treacly, gloomy, faux-sincere, try-hard new ad for Newstalk ZB – the station’s first TVC for 10 years – is awful.
Hard road ahead for Saatchi’s friendly Toyota possums
Saatchi & Saatchi goes against the flow, and tries to show the ‘fun’ side of the possum menace in the agency’s latest TVC retail campaign for Toyota.
AMP hooks up with Paul Henry
Insurer AMP has taken a plunge into unknown waters by signing an exclusive broadcast partnership deal with MediaWorks for the Paul Henry Show, which launches on TV3, Radio Live, and mobile devices this Tuesday (7 April.)
DDB backs Paw Justice in Trade Me standoff
Paw Justice and DDB have teamed up once again to fight for the furry little creatures that don’t have a voice themselves.
Konrad Smith video tribute
“Dear All,” writes King Street’s Chris Williams in a group email. “It was a hard week last week after the loss of our valued colleague and dear friend, Konrad Smith.
The car that listens
FCB and 8COM have shot a new TV campaign for Holden Cruze – with a focus on the vehicle’s grunty in-car technology.
Anchor shines light on muscle & hair
Colenso BBDO and Flying Fish have shot a new campaign for Anchor Milk that promotes the product’s power to add strength to muscle and shine to hair.
Aussie ‘sorry’ for sheep-shagger/dole-bludger rant
Karl Stefanovic, the famously mouthy presenter of Channel 9 Australia’s The Today Show, has ‘apologised’ for Thursday’s show when he branded Kiwis as dole-bludgers with an unhealthy relationship with their farm animals, and Indians as shopkeepers.
Five new spots make a debut
Specsavers, Pak n’ Save just keep on keeping on at the top, but this month’s chart features no fewer than five debuts – ICC Cricket World Cup (out of Melbourne), Barnes Catmur & Friends’ Heart Foundation spot, Trivago Berlin, Michael Hill’s big-budget Superbowl spot, and DDB’s Westpac Mr Tinfoil.
Happy hour
Colenso BBDO, which has been Tourism Fiji’s partner since 2013, has shot six new TVCs showcasing the islands, rebranding them as The Land Where Happiness Lives.
