Publicis Worldwide is launching a new logo across its global network of over 13,000 people in 84 countries.

Contrary to popular opinion, mobile screens are regularly being tapped for streaming longer-form video, according to Mobile Video Usage: A Global Perspective, a new comprehensive survey of consumers from 24 countries around the world who watch smartphone video, published by the US Interactive Advertising Bureau and 24 IABs around the world including New Zealand.

Nielsen’s Newspaper & Magazine readership topline comparatives for Q2 2014-Q1 2015 have just been issued this morning. Ditto the ABC audits – now released simultaneously with the Readership figures – have just gone live.

NZAX-listed Snakk Media has enjoyed a 40% lift in sales revenues, according to the company’s unaudited preliminary financial results, released this morning.

Rugby World Cup partner Heineken, which works with Saatchi & Saatchi in NZ, is launching a limited edition bottle – which comes with eight return trips to Twickenham for the cup opening in September.

Le Pan, a new international wine lifestyle magazine and website, launches with its inaugural issue this Monday (June 19) at Vinexpo 2015 in Bordeaux, France. NZ-born Master of Wine Emma Jenkins is a key member of the launch team as one of six global wine editors.

NZME has announced an extended deadline for its annual Advertising Challenge (formerly known as the Herald Advertising Challenge – now it’s back as the MZME Advertising Challenge). 

Always courteous, accessible and obliging, we at M+AD will miss Dave King. The veteran adman has finally resigned his ECD role at Whybin\TBWA Auckland to return to his homeland Australia as ECD of Innocean Sydney.

Silicon Valley-based global marketing software company Marketo Inc – which has now established a NZ office, headed by Robert Cooke – has announced the opening of its Global R&D and Innovation Center in Tel Aviv, focused on “enhancing its leadership position in big data and predictive analytics”.