Retail agency .99 will spearhead the sponsorship line-up at this year’s Top Shop Retail Excellence Awards in a new alliance with the Retailers Association (NZRA).
Cannes Lions exhibitions go digital
The Cannes Lions International Festival of Creativity will this year take its shortlist exhibitions into the digital realm with Microsoft acting as its Technology Innovation Partner.
Y&R sings the booze
The new owners of liquor retailer The Mill have appointed Y&R to lead the chain’s 35 stores in a major upgrade and rebrand. The incumbent was Barnes, Catmur & Friends.
Arrivals & Departures
TECH GUY FINDS FULFILMENT IN STRATEGY: Sky TV has created a new senior strategy role and promoted Matthew Orange to the position.
Mobile leads digital adspend growth
Total interactive advertising spend in New Zealand was $120.22 million up 22% from Q1, 2013, according to figures out today from the Interactive Advertising Bureau.
Whittaker’s welcomes Nigella back to our screens
Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).
Carlos Savage takes NY CD role, Jake Barnes off to W+K
Y&R head of copy Carlos Savage has been appointed Associate CD on the Land Rover global account at Y&R New York.
CAANZ Beacons – The Video
CAANZ partnered with 90 Seconds TV to capture highlights from the 2014 inaugural Beacon Awards, held at the Viaduct Events Centre earlier this month.
Arrivals & Departures
Auckland-based agency Union Digital has appointed Lee Burrow as Creative Director and Todd Moody as senior digital account manager.
Effie headliner returns for ROI gig
CAANZ is reminding the industry that UK-based independent advertising effectiveness consultant Peter Field returns to NZ next month – on Wednesday 11 June – to conduct a half-day seminar on how to increase ROI and the chances of business success.
