Anzac Day posters stand vigil

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AUCKLAND, Tuesday: “Did you see the latest posters for the Royal New Zealand RSA?” asks this week’s edition of Phantom Billstickers’ Phan Mail. “They’re pretty hard to miss.”

How does advertising work?

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AUCKLAND, Today: WARC is reminding readers to consider the benefits of James Hurman’s Master of Advertising Effectiveness e-learning programme (scroll down for the link).

No M+AD tomorrow

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AUCKLAND, Today: Tomorrow is, of course, Anzac Day, when we commemorate the landing of Australian and New Zealand soldiers – the Anzacs – on the Gallipoli Peninsula in 1915.

oOh!media on a mission to make public spaces better, and provide stories on the go for commuters 

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AUCKLAND, Thursday: oOh!media New Zealand and The Commuting Book, supported by Auckland Transport, Wellington City Council and Christchurch City Council, have united to present Stories On The Go; an initiative that focuses on making public spaces better by providing Kiwis with a wealth of excerpts from a vast range of Kiwi authors to consumers on their daily commutes.