MELBOURNE, Tuesday: Independent AU agency Thinkerbell has expanded into New Zealand, establishing its new home in Greys Avenue in Auckland’s CBD.
Lightning Bolt
AUCKLAND, Today: Film production company Reel Factory is celebrating a successful 2022 – despite the difficulties of the economy and the pandemic. “What a crazy second half of 2022!” says managing director Dan Watkins in a company newsletter widely distributed yesterday.
Ad wear-out really a myth?
LONDON, Tuesday: Viewers don’t get fed up with ads nearly as quickly as many marketers think, according to new research from US-based ad-measurement outfit System1.
Another Darkhorse in the stable
AUCKLAND, Today: Integrated creative agency Darkhorse has announced a new hire in its Auckland office. Seán Rose joins the team as communications account manager from Ireland, moving to New Zealand late last year.
Mercury marketing chief exits
AUCKLAND, Today: Mercury Energy’s chief marketing officer, Julia Jack, will leave the company before the end of April. The statement from Mercury’s comms department announcing her departure did not disclose her replacement.
DDB and Finch launch Correct The Internet to make sportswomen more visible
AUCKLAND, Monday: DDB Group Aotearoa and Finch are behind a global movement designed to highlight and correct the inconsistency of searchable facts that disadvantages sportswomen.
Entry Dates for the 2023 NZ Radio Awards
AUCKLAND, Today: Entries for the 2023 New Zealand Radio Awards open next Monday 30 January and close 1 March. The finalists will be announced on Wednesday 29 March and the winners on Thursday 1 June.
Not Another wins Site of the Day from Awwwards
CHRISTCHURCH, Saturday: Full-service creative agency Not Another, has won the Site of the Day award from Awwwards for its Porn Week campaign website.
BigAds hires Michael Buhagiar for US & NZ growth
AUCKLAND, Today: Ad-tech solutions outfit BigAds has announced it’s hired Auckland-based Michael Buhagiar “to spearhead growth in the US & NZ”.
