AUCKLAND, Tuesday: To help strengthen its fundraising efforts, Philips Search & Rescue Trust has signed a new media partnership with NZME which will see the trust supported by NZME’s network of audio, print and digital platforms.
Lach & Friends Rodney Wayne work wins top business gong
AUCKLAND, Tuesday: The 2022 Westpac NZ Franchise Business Awards have recognised the Rodney Wayne Change The Story campaign by Lachlan McPherson & Friends as Marketing Campaign of The Year.
MetroEXP wins Arvida retirement-home pitch
AUCKLAND, Today: Westhaven-based hybrid design, production and events agency MetroEXP has been appointed by Arvida Retirement Living as its new design agency. The incumbent agency was Fuse Creative.
Amazon Recruits Taika Waititi To direct its ‘heart-warming’ Xmas spot
NEW YORK, Tuesday: Amazon has taken on some serious director power for its global Christmas advertising campaign, enlisting Oscar-winning Kiwi director Taika Waititi to make it.
Spark’s S.N.T.A. demonstrates the potential of technology
AUCKLAND, Today: Last year, Spark and Colenso BBDO launched S.N.T.A. to take the guesswork out of gift buying for all sorts of niche New Zealanders. This year he’s back, tackling the hard-to-buy-for person that exists in every family.
Special expands in the US, opening 7th office in New York
AUCKLAND, Today: Following two years of growth in North America – and two Super Bowl hits – Special is expanding its offering with a new office in The Big Apple.
oOh!media NZ gears up for the ‘season of spending’
AUCKLAND, Today: New Zealand; As the festive season approaches, oOh!media New Zealand is gearing up for another strong and successful holiday period across Aotearoa.
Drum adds cachet to Social and Content team with new hires
AUCKLAND, Today: With a succession of strategic new hires, Drum has strengthened its social and content team, now led by newest recruit Sonia Kumar.
The Pacific’s climate-change tips, timed to target COP27 leaders in social campaign from Augusto
AUCKLAND, Today: A confronting campaign from Augusto has Pacific Islanders fronting real-time advice for surviving climate change from those living it now as COP27 takes place in Egypt.
Leading brands unite to drive industry standards for media decarbonisation measurement
LONDON, NEW YORK, SAN FRANCISCO, SYDNEY, Sunday: GroupM, WPP’s media investment group, today announced the creation of a client coalition that unites nearly 20 leading advertisers—collectively representing US$10B in global advertising investment—with a shared commitment to accelerate the decarbonisation of the world’s media supply chain.
