AUCKLAND, Today: dentsu Aotearoa has created a fresh New Zealand Heart Foundation campaign to encourage pulse checks.
New World’s laidback Easter
AUCKLAND, Today: DDB Aotearoa has created an Easter campaign for New World, based on the insight of Easter being a much more casual and relaxed holiday than Christmas.
Refreshed!
AUCKLAND, Today: New Zealand’s biggest selling daily newspaper, NZME’s The New Zealand Herald, is undergoing a refresh. The update is led by the editorial team – no agencies were involved.
Long and winding road
AUCKLAND, Today: oOh! Studio and Subway have taken sandwiches to the streets by creating huge ‘subs’ for Subway’s latest Autumn campaign.
Missing in action
AUCKLAND, Wednesday: Such was the complexity of the AWARD Awards list – which included a blend of hundreds of Australian & NZ entries, M+AD’s detailed finalists report yesterday inevitably missed some key successes.
Creative Top Gun
AUCKLAND, Today: PR shop Pead has signed TVNZ hot-shot Genevieve Chunn as head of creative. Most recently the creative director for TVNZ, Chunn was responsible for the for TVNZ OnDemand and Heihei kids’ platform.
The Sequel
AUCKLAND, Today: FCB Aotearoa has announced the return of Jared Isle as creative director of newly formed creative data agency FCB/SIX.
The NZ shortlist – FCB, Special, Finch
NEW YORK, Today: FCB and Special scored multiple places in The One Show 2022 first-round shortlist, released this morning. FCB leads the way with 11, followed by Special NZ (four), and Finch NZ (one).
NZ digital advertising revenue grows
AUCKLAND, Today: The Interactive Advertising Bureau NZ released its latest 2021 Digital Advertising Revenue Report last night, providing a contextual overview of the NZ digital advertising market.
The NZ finalists – Film Construction, Special, TBWA\, Finch, FCB, VMLY&R, Ruskin, Assembly, Flux, Blockhead (Updated)
SYDNEY, Tuesday: NZ agencies and production outfits shone at the finals stage of Australia’s AWARD Awards today, picking up 22 spots on the shortlist.
