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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Not every day do we receive creative from Russia, so we’d like to share it with our readers. This is a powerful brand identity campaign – in English – that leverages and... Read More
Special Group has crafted a new Freedom Farms campaign to build awareness of ethical food supplier’s range of humanely farmed produce. Read More
The Epica Creative Awards has received just one entry – from Clemenger BBDO Wellington – for its newly minted NZ Agency of the Year competition. Read More
Blackmores NZ marketers Maria Johnston and Kylie Jillings won the Supreme Award at Friday night’s New Zealand Self-Medication Industry Association Marketing Awards 2016 in Auckland for the company’s Be a Well-Being brand... Read More
The Marketing Association has extended the deadline for the 2016 NZDM Awards until 5pm on Monday 31 October. A late fee will apply. Read More
Colenso BBDO’s DB Brewtroleum campaign capped off its stellar year at the Effies at the Langham Auckland last night, taking out the Grand Effie as well as fistfuls of Gold/Silver/Bronze Effies. Read More
Australia-based Campaign Brief has issued its call for entries for its 2017 Australia & NZ Agency of the Year competitions, as well as the magazine’s annual Hot & Cold Creativity/Billings index. Read More
Auckland is the fourth most creative city in the world, according to the latest Cannes Lions Global Creativity Report, a summary of which was released overnight, which described NZ’s dramatic rise as... Read More
Kiwi kids’ media consumption has increased over the past year, with their total spending power rising to $273 million annually, according to a Cartoon Network survey. Read More
The Advertising Standards Authority has recommended tighter restrictions in the Children’s Code for Advertising Food and the Code for Advertising to Children – and the findings have been endorsed by the NZ... Read More
