Zenith Optimedia has released its June 2014 Global Ad Expenditure Forecast and it would appear that the general advertising market is in rude health both in NZ and abroad.
Sky TV is to launch a subscription video on demand service before the end of 2014, tackling head-first Telecom’s ShowmeTV and Netflix – both of which plan to launch around the same time.
Tui has won a Gold Lion for Catch a Million in PR and Bronze for Beer Plumber in Promo & Activation in Cannes overnight.
NZ has garnered a total of another 14 shortlist places overnight at the Cannes Lions – one in Mobile, six in Media, two in Press, and five in Outdoor, bringing the NZ shortlist total in the first two days to 38 (scroll down for yesterday’s reports).
Colenso BBDO Auckland was named Creative Agency of the Year at the Mumbrella Awards in Sydney overnight.
“Over 12,000 ad people and associated hangers on have descended on Cannes in the south of France for the yearly celebration of this noble industry,” writes FCB senior creative Peter Vegas in his first exclusive report for M+AD.
iHeartRadio has launched the Official NZ Top 40 weekly chart – updated every Friday evening and free via the iHeartRadio app and website.
“It all came about when the team was reminiscing about watching the weekly Top 40 chart on TV every Sunday morning,” says TRN’s Carolyn Luey.
Fairfax Media has announced a strategic investment in shopping innovation start-up Pricemaker. The media company has become a 50% shareholder in the business, in a move which “supports their commitment to growing mobile and digital capabilities to benefit customers and audiences”.
