AUCKLAND, Today: There's a lot more to buying a car than scrolling through listings, and Auto Trader New Zealand is looking to make the most of that journey with a new premium... Read More
AUCKLAND, Today: Christmas in New Zealand has its own special kind of chaos. Last-minute shopping, wrapping paper everywhere and that wonderful moment when the person doing all the organising finally gets to... Read More
M+AD editor David Gapes reports that he came through his surgery well, and expects to be home in a few days. Read More
In a possible sign of things to come on this side of the Ditch, the announcement of Marlisa Punzalan as winner of the Australian X Factor was watched by 1.428m on Tuesday night on... Read More
MediaWorks NZ and Heineken have won Silver at The BEFest Awards, held in Sydney as part of the prestigious Festival of Content Marketing and Branded Entertainment. Read More
NEW YORK (Reuters) - Nielsen and Adobe Systems Inc have announced an alliance that aims to measure the viewership of digital video across all Internet-connected platforms including TVs, smart phones and tablets... Read More
New technology has become something of a two-edged sword in the hands of New Zealand viewers and listeners. A recent survey shows consumers are becoming skilled at using technology to avoid advertising in new... Read More
LONDON: Global adspend has increased from $362bn in 2004 to $512.9bn in 2013, a rise of 41.7 percent over the past decade, according to long-term analysis published by Warc. Read More
Spark has partnered with Facebook and Twitter to launch Socialiser - giving customers 1GB of free data to access both mobile apps every month, for the life of their plan. Read More
CAANZ tonight presents two international case studies of recent successful campaigns that demonstrate how the convergence of Social Media and Brand Experiences (Experiential/Activation) can drive exceptional campaign results. This event is the... Read More
D&AD is refreshing its awards offering with two newly designed Pencils for its 2015 In Book and Nomination awards. The new Wood and Graphite Pencils have emerged from an awards-wide revamp, and... Read More
Former Acumen Republic ceo Karyn Arkell has unveiled her own Auckland-based PR agency, Grace. She has appointed six staff, including director Kirsten Blanchard (ex TALK Comms, Cisco, Acumen Republic, Hewlett Packard, and... Read More