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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: From Nelson to some of the world's biggest brands, Shuttlerock has come a long way. Now the creative technology company is unveiling a fresh identity, new website and a powerful... Read More
AUCKLAND, Today: There's a lot more to buying a car than scrolling through listings, and Auto Trader New Zealand is looking to make the most of that journey with a new premium... Read More
Tom Cotter has been appointed to the newly created role of CIPO (Chief Information & Product Officer) for MediaWorks. The role is part of a new service delivery structure that combines both... Read More
Clothing giant Glassons has apologised to its customers for featuring skinny display mannequins which some Kiwis have described as an unattainable depiction of women. The apology was conveyed via a press release... Read More
DDB revisited the original casting tapes of Bruce Lee and Seth Rogan for an extension to Sky TV’s Come With Us brand campaign. Now they’ve tapped Breaking Bad star Aaron Paul. Read More
Ogilvy & Mather and Y&R are the NZ agencies through to the shortlist stage of the London International Awards’ Print/Poster/Billboard category. Read More
Sugar&Partners CD Dave Nash presents his latest Glug NZ project tonight at the Britomart– billed as a night of inspiration for creative types. “Just think TED, but smaller with rum, beer and... Read More
Singapore-based internet service provider MyRepublic has set up shop in NZ and launched its ultra-fast fibre broadband with a TVC starring William Shatner – the only actor to spend the first half... Read More
Sydney-based Joy Advertising has created a new campaign for Glassons – one that’s bound to be controversial. Following in the footsteps of last week’s media mini-storm in NZ about skinny Glassons mannequins,... Read More
DDB Australia ECD Darren Spiller obviously hadn’t seen the new Glassons campaign (see preceding story) when he spoke to B&T about TV ads being too conservative in the current “nanny state” environment. Read More
Four Colenso BBDO entries and three from DDB have made the shortlist at the second annual Mashies – US-based show that celebrates the best in social and digital marketing from around the... Read More
APN Outdoor is set to launch New Zealand’s largest high-resolution digital billboard at Auckland Airport. The new screen is part of a wider digital development plan from APN Outdoor, which will see... Read More
